NASCAR consists of three basic elements, teams, drivers and fans. Each is important alone, but when they all meet on the track in harmony, the spirit of NASCAR finds itself with speed, noise, and competition. I talked with Jocelyn Fecteau, driver and team owner of JF77, about the importance of sponsorship for NASCAR teams.
Founded in 2014, Santara Group offers talent management and brand marketing services to a wide range of global clients. I talked with Adam Acworth, founder of Santara Group, about their 360-degree management service and the importance of individual sponsorship in professional sports.
On the eve of the Monaco E-Prix, BMW i, Official Vehicle Partner of the ABB FIA Formula E Championship, presented BMW i8 Roadster Safety Car at Yacht Club de Monaco.
Many technologies used in the cars we drive in our daily lives are first tested in racing cars and then integrated into passenger cars. This explains why brands that are active in motorsport are also the leading brands in the passenger car industry.
As an official supplier, Sherwin-Williams Automotive Finishes puts its name behind one of the world's most prominent events showcasing the cutting-edge of electric vehicle capabilities and automotive technology.
Toyota NASCAR drivers competed at Texas Motor Speedway over the weekend, registering top-five finishes with two race weekends remaining in the 2018 NASCAR season.
Designed by Prolific Tattoo Artist GRIME, the One-of-a-Kind Scrambler Ducati will be Auctioned at the MECUM Las Vegas Auction to Benefit Shriners Hospital for Children
A full-size Danica Patrick model, created by LEGO designers with a 200-hour workforce, was presented to Ms. Patrick at the New York race's media introductory meeting.
BMW’s return to the 24 Hours of Le Mans (FRA) on 16th/17th June is fast approaching, and the BMW works drivers will be hoping to make light of the demanding night hours at the endurance classic, which forms the highlight of the FIA World Endurance Championship (WEC).
Four-time F1 World Champion Lewis Hamilton and teammate Valtteri Bottas yesterday celebrated the unveiling of PETRONAS' new $60 million Global Research & Technology (R&T) Centre in Turin, Italy.
On the eve of the Monaco E-Prix, BMW i, Official Vehicle Partner of the ABB FIA Formula E Championship, presented BMW i8 Roadster Safety Car at Yacht Club de Monaco.
Many technologies used in the cars we drive in our daily lives are first tested in racing cars and then integrated into passenger cars. This explains why brands that are active in motorsport are also the leading brands in the passenger car industry.
NASCAR consists of three basic elements, teams, drivers and fans. Each is important alone, but when they all meet on the track in harmony, the spirit of NASCAR finds itself with speed, noise, and competition. I talked with Jocelyn Fecteau, driver and team owner of JF77, about the importance of sponsorship for NASCAR teams.
